On Season 2 of The Toy Box, an episode doesn’t seem complete without the presentation of a fidget toy. Last week there was the Magic 8 Ball inspired fidget spinner, Fortune Spinner. This week there’s Fidget Flow Toy, a life-sized fidget toy — made out of recycled hula hoops! — that can be changed into all different shapes and sizes. Inventor Jennifer Mitchell of Saranac, Michigan will pitch her toy on The Toy Box on October 22.
Mitchell is known as a hula hoop expert (and a coffee shop owner). When not steaming milk for lattes, she’s creating art (and commerce) with her massive collection of hula hoops. She’s also obviously a savvy trend watcher and business woman. There’s a reason the Wall Street Journal published an article just this September entitled: “Bull Market In Fidget Spinners Rages On.” Even used fidget devices are finding buyers online, says the WSJ. That’s when you know that the market can bear more fidget ideas, right? Mitchell sees where the Fidget Flow Toy can expand the category. Contact Jen via her website to get more information. The Toy Box airs Sundays at 7pm on ABC.
