Karen Posada and Martha Hernandez are the owners of The Good Promise, a line of vegetable smoothies sold in squeezable packs. The Good Promise is an alternative to energy drinks that are heavy in sugar and protein drinks that taste chalky. The Good Promise is already sold online and at some select Walmarts, but Posada and Hernandez need more cash to fulfill orders, reach more consumers and expand the brand.
The good news they’ve got a plan to make it happen. They’re pitching The Good Promise on Shark Tank on March 18. The bad news is, they’re already sold out of 2 of the 4 flavors — Carrot Ginger and Veggie Burst. Packs of Protein Fuel (lemon and lime) and Power Squeeze are still available online. A pack of 8 units, 6 fl. oz. each, costs $16. Sharks like products that sell out. They don’t always love companies that can’t fulfill orders. Is it a good problem or a bad one for Good Promise?
