Many dream of living the luxe life and getting to carry a new Chanel, Dior, Louis Vuitton, Gucci, or YSL handbag every weekend but most of us are just missing the million dollar bank account to fund it. In Australia, the Luxe Collection by L wants everyone to be able to live out that fantasy and not break the bank. With over 50 bags in the collection there is a standout piece for every occasion and you just simply “rent it, rock it and then return it” as the company says — with no large investment or commitment needed.
The Luxe Collection by L hopes to pioneer a new expansion to the share economy taking it to a new level in fashion. Whereas the cheap ride home in an Uber has taken over the world and Airbnb has totally disrupted the travel and hotel businesses, new sectors are looking to mine the share economy for a piece of the “why own it?” pie. Luxe gives the average Aussie fashionista a chance to carry bags worth $6000+ for the weekend and then simply mail it back and pick the next one. Companies like Rent The Runway are trying the same method, focused on dresses but also offering handbags.
