Registered dietitian Marla Heller says if you follow her Dash Diet you can lose 20 years and pounds in just 10 weeks. DASH, by the way, stands for Dietary Approaches to Stop Hypertension. The diet is backed by every notable, national health organization that wants you to eat better and live longer. There’s no miracle pill involved. The plan simply incorporates “more fruits and vegetables, low fat or nonfat dairy, beans, and nuts than the others [diet plans] studied.” It also limits sodium, sweets, sugary beverages, and red meats. Duh, right?
Why does the Dash Diet keep winning the title of “Best Diet of the Year” by TIME magazine? Are the health editors at TIME getting lazy (it’s the diet’s fifth consecutive year winning the title) or is it the promotional prowess of Heller? Her website is no great shakes — it’s surprisingly ugly — but she’s been on every TV show you can name from Good Morning America to Dr. Oz. Maybe the medium really is the message.