Blondie’s Cookies was started by Brenda “Blondie” Coffman in Greentown, Indiana. She makes and sells more than 25 different varieties of cookies in her retail stores. When she pitched her business on Shark Tank in April 2012, she had 12 locations in Indiana and Florida. She went into the Tank seeking an investment of $200,000 in exchange for 3 percent equity. During the pitch, Coffman revealed her sales were $2.3 million but recently had a flat year because she opened four stores in Florida all at the same time (and they were losing money). Oh, and she owed the bank $800,000. While the Sharks like her product, the brand, and her, none offered Coffman a deal.
[Related: 27 Favorite ‘Shark Tank’ Products at Amazon — New List]
Six years after Shark Tank, Blondie’s Cookies continues to run eight retail stores – seven in Indiana (Bloomington, Ft. Wayne, Greenwood, Indianapolis, Kokomo, Muncie and South Bend) and one in Florida (Wesley Chapel). In September 2018, Blondie’s announced another location in Indiana, “soon to be eight.”
Looks like Brenda “Blondie” Coffman is still having fun on the job…