Joe’s Gourmet Fish Fry is a seafood breading mix. The husband and wife team behind the food company, Joe and Maranda Dowell, pitched Joe’s Gourmet Fish Fry on Shark Tank in January 2018. They went into the Tank seeking an investment of $150,000 in exchange for 15 percent equity. They made a deal with Daymond John — $150,000 for 25 percent.
Since Shark Tank, Joe’s Gourmet Fish Fry has added a zipper to their packaging to keep the product fresh and so it would stand up straight on shelves. And Joe’s Fish Fry is available in 12 oz. packs. In July 2018, Walmart announced its online Supplier Inclusion Showcase to feature suppliers and companies operated by minorities, women, veterans, members of the LGBT community and people with disabilities. Joe’s Gourmet Fish Fry is included in the showcase (which was launched via the Essence Fest in New Orleans) as is Real Housewives of Atlanta star Cynthia Bailey’s eyewear. [Related: 27 Favorite Shark Tank Products — New List]
