Fashion-forward law student Anastasia Balyura is the founder of Heart Pup, a cashmere sling for carrying a dog. She pitched her niche business on Shark Tank in 2014 (with her Chihuahua, Trixie). She went into the Tank seeking $25,000 in exchange for 10 percent equity. She reported that she had sold 980 units in her first year (each unit was $138, and cost her $16 to make). In the end, she accepted Daymond John’s offer of $50k for 40 percent.
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Since Shark Tank, Balyura has been busy promoting HeartPup and keeping the commpany’s social media accounts up to date with adorable and sometimes sexy photos of the dog sling in action. Check out her latest bikini shot in Malibu below.
