Two Madison Avenue ad guys from New York, Chris Sheldon and Van Gould, have created NoPhone, a $12 now $10 plastic fake phone to help Americans break their cell phone addiction. “People spend too much time with their phones,” says Sheldon. “The NoPhone can help you have no phone.” The idea is that people can still walk around with the feeling of having a phone with them but without the distraction of a real phone. The NoPhone does not include any features of a real phone. The one feature it boasts that a real phone cannot is that the NoPhone is toilet bowl resistant.
Sheldon and Van Gould will pitch their product on Shark Tank. And yes, the two Virginia Commonwealth University grads have kept their day jobs working at Barton F. Graf. Shark Tank airs Fridays at 9pm on ABC.
