Not everyone loves the new Los Angeles Clippers logo but owner Steve Ballmer does…and model Blake Griffin…and new president of business operations Gillian Zucker. Zucker was hired away from the Auto Club Speedway in November 2014. Ballmer says the new Clippers logo was her idea.
Ballmer on the design of the logo: “You get the ‘C’ of Clippers wrapping around and embracing ‘LA” – probably really important for me as a Seattle guy to make sure people know we love LA and we’re here for the long run. You get the nautical theme, the ocean, harkening back to the Clippers and where we came from. You have silver around every one of the letters, the silver lining and the Clipper cloud as we look to tomorrow and the bright future that we hold.”
