Superfans are die-hard fans. They wait in line for days to get seats at the movie premiere. They paint their faces for the big game. They show up at Comic Con dressed as their favorite fictional characters. But how do they connect to their favorite movie stars, favorite team players, singers and fictional characters when they’re not at a live performance or event? That’s where ZinePak comes in.
[LEFT: Mary J. Blige – A Mary Christmas ‘ZinePak
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ZinePak makes customized and interactive packages designed for superfans. Here’s one example: The Beach Boys released a ZinePak to celebrate their 50th anniversary. It includes an 11-song CD, a collectible 72-page magazine and three exclusive postcards. The CD features an all-new recording of the hit “Do It Again” available exclusively on this release, plus 10 more of the band’s greatest hits. The magazine includes dozens of rare photographs from the band’s career and exclusive new interviews with Brian Wilson, Mike Love, Bruce Johnston, Al Jardine, and David Marks. The postcards can only be found in this limited edition package. All ZinePaks are available at WalMart and Amazon. The Beach Boys ZinePak at Amazon goes for $28 but prices vary.