When not spending time with his partner, actress Nina Dobrev (see below), three-time Olympic gold medalist snowboarder Shaun White is promoting his debut clothing and snowboard brand, Whitespace.
As seen in the video below, Shaun notes legendary extreme athletes-turned-brand makers Tony Hawk and Jake Burton as major influencers “who’ve built their own teams and shaped the future of the sport.”
Shaun adds: “I’m walking my own path and it feels amazing.”
Shaun’s fans are going wild for his energy and the merch.
As one wrote: “Beaming with pride that you made this come to life. It’s all looks chic.”
Whitespace merchandise is also available at Back Country.