Wink Frozen Desserts might look like ice cream but it’s not. The Wink frozen dessert is dairy free and made of pea protein and organic agave. The founder of Wink Frozen Desserts, Gabe Wolff of Stamford, Connecticut, was diagnosed with Celiac disease and a dairy allergy when a teenager — but Gabe loved ice cream so he created a healthier alternative to ice cream that’s just 100-calories per pint and it’s sugar free. Wolff and his wife Ani Blinova pitched the frozen food business on Shark Tank in November 2015. They went into the Tank seeking an investment of $300,000 in exchange for 15 percent equity but, alas, they did not get a deal.
Wink Frozen Desserts come in 11 different flavors — Cake Batter, Choco-mint, Cinnamon Bun, Iced Latte, Vanilla Bean, Coca-dough, Peanut Butter & Jelly, Black Cherry, Cacao Nib, Caramel Candy Apple, and Strawberry Cheesecake — and each pint is sold for $8.
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After Shark Tank, Wolff said the company was working on a product line expansion of other allergy-friendly and healthy goods, and aspired to expand the product line outside the U.S., specifically to Canada. (Wolff and Blinova are graduates of prestigious McGill University.) In 2019, Wink Frozen Desserts will celebrate its seventh year of business.
