Kevin Tibbs and Tim Barklage are the entrepreneurs behind Better Life, a line of natural cleaning products that are not heavy with chemicals the way many cleaning products are. (Better Life is a plant-based product.) In 2013, Tibbs and Barklage pitched their successful business Better Life on Shark Tank and made a deal with Lori Greiner and guest shark John Paul DeJoria — $400,000 for 17 percent equity which drops to 7% when the Sharks are paid back.
[Left: Some Better Life products are available on Amazon for $5]
Better Life products are available at retail stores including Walgreens, on the company website, and on Amazon (see above) where products including the Better Life All-Purpose Cleaner is sold for about $5 (for a 32 oz. container).