Registered Nurse and lactation specialist Wendy Colson is the mastermind behind Boobie Bar, a snack bar designed for breast-feeding mothers. Available in several flavors including oatmeal chocolate chip, peanut butter and blueberry coconut, one Boobie Bar provides a daily dose of herbs (turmeric, moringa, shatavari) to help moms boost their milk supply. “No more pills to swallow or teas to brew,” is one of Boobie Bar’s taglines. In January 2018, Colson pitched her business on Shark Tank. She went into the Tank seeking an investment of $150,000 in exchange for 10 percent equity. She made a deal with new dad Daymond John — $150,000 for 20 percent.
Two months after the Shark Tank episode aired, thanks to Daymond John, Colson got a meeting with Target to try to get the product on the giant retailer’s shelves. (They sell lactation cookies, Booby Boons.)
[Motherlove Shatavari Herbal Breastfeeding Supplement for Female Hormone Balance and Lactation Support]
Since Shank Tank, Boobie Bar has also expanded the business to include cute and hilarious onesies including the one below which promotes breastfeeding by mentioning that the store is open 24/7 and at two convenient locations! [Related: 27 Favorite Shark Tank Products — New List]
