House Beer is a simple, premium lager based in Venice, California. House Beer’s chief appeal is that it has the ingredients “you expect to find in most craft beers, but one you can drink time and time again without worrying about how filling it is or what it says about you.” It’s the only beer they make – there is no light version, no seasonal brew. Although you can get it in three different vessels — a 12 oz can, a 16 oz can, and a 12 oz. bottle.
House Beer hired advertising creative director Kevin Butler (Deutsch, TBWA\Media Arts Lab, Facebook and TBWA\Chiat\Day) to direct its first video commercial. See below.