Toss out whatever preconceived notions you might have about the relative hipness of bankers. Sure, Jay Sammons — Kim Kardashian‘s new partner in their new private equity company, SKKY — is wearing a suit befitting a banker in the intro photo.
And yes, Sammons worked at Carlyle Group, a storied financial giant that recruits blue chippers only, preferably from elite educational institutions that have ivy growing on the walls. (Sammons went to Harvard Business School.)
Introducing SKKY Partners, a private equity firm co-founded by Kim Kardashian and Jay Sammons that focuses on both control and minority investments in high-growth, market-leading consumer and media companies. pic.twitter.com/hstLMRjFeo— SKKY Partners (@SKKYPartners) September 7, 2022
But Sammons is a longtime Kardashian confidant — and he knows hip when he sees it. Sammons has worked with Dr. Dre in making Beats what it is — the go-to sound solution for cool people on the move. If that’s not hip enough for you, Sammons, who was Global Head of Consumer, Media & Retail at Carlyle, also lists Supreme — the ultimate cool brand (at least at one point) — on his list of partnered consumer businesses.
Here are some other brands Sammons lists: Beautycounter, Beats by Dr. Dre, Philosophy, Vogue International, Ithaca, Every Man Jack, Grupo Madero, Moncler, Golden Goose Deluxe Brand, Dunkin’ Brand.
On Instagram, Kim Kardashian writes: “I’m pleased to announce the launch of @SKKYPartners with private equity veteran Jay Sammons as co-founder and co-managing partner, along with @krisjenner who will serve as partner at our firm.”