Michael Lickstein of Milwaukee, Oregon is the young entrepreneur behind Silidog Tags, a line of silent dog identification tags. Yes, silent. Because the tag is made of silicone, the tag doesn’t make the traditional clanking sound heard when dogs wear metal tags. SiliDog tags are also waterproof and never fade. For a few extra bucks, it can glow in the dark, too. You can buy a SiliDog tag on the website or on Amazon Prime.
Lickstein, a University of Florida MBA student, is pitching his Silidog Tags business on Shark Tank on Friday, October 21 at 9pm on ABC.