On Season 12 of Shark Tank, surfer/entrepreneur Nic Lamb of Santa Cruz, California pitches his (literally) cool headwear brand IceBeanie. The ultra-soft plush polyester cap comes with an acupressure designed gel pack. When worn, IceBeanie is designed to eliminate tension headaches and “to reduce the stress and anxiety associated” with concussions, inflammation, hangovers, chemo recovery, fevers, and sports injuries.
Nic has the good fortune of pitching in front of NBA Dallas Mavericks owner, billionaire Mark Cuban, who invested in Q-Flex, a handheld acupuncture massage device designed to provide pain/tension relief.
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