Moink is a meat box subscription service that delivers humanely raised and ethically sourced food including wild caught salmon, grass-fed beef, pastured pork, grass-fed lamb and pastured chicken. The founder of Moink, Lucinda Cramsey of La Belle, Missouri, pitched her food delivery business on Shark Tank in March 2019.
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Lucinda presented in front of Kevin O’Leary — who invested in the food subscription delivery company Plated which sold for $300 million and who made her an offer — but instead she accepted an investment ($400,000 in exchange for 20 percent equity) from guest Shark Jamie Siminoff, founder of Doorbot, which famously didn’t get a deal on Shark Tank but was later sold to Amazon for $1 billion. (It’s now called Ring.)
After the Shark Tank episode originally aired, when Lucinda shared the photos above of Jamie at the farm, she wrote he “has been a better investor than I could have ever imagined…a true pit bull in our fight for the family farm.” He even bought a farm in town!
New episodes of Shark Tank air Fridays at 8 pm on ABC, right before 20/20 at 9 pm.