Alice’s Table is a business that teaches women how to teach the art of flower arranging and to host flower arranging parties. Alice’s Table provides their “event execs” with the tools (clippers, buckets, watering cans), just like Tupperware provides product to its salespeople. The Event Exec takes home 70% commission on ticket sales to each event before the cost of flowers. On average, a 10-person Alice’s Table party brings in an average of $455. The founder of Alice’s Table, Alice Rossiter of Boston, Massachusetts, pitched her business on Shark Tank in January 2018. She went into the Tank seeking an investment of $250,000 in exchange for 6.25 percent equity. Yes, that’s a $1.56 million valuation. Rossiter made deal with Mark Cuban and guest Shark, Spanx founder Sara Blakey — $250,000 for 10 percent plus an option to buy more equity.
Six months after the Shark Tank episode aired, Alice announced the Summer 2018 Nantucket Collection, which is inspired by the Massachusetts island of Nantucket, where Alice vacations in the summer and where she got married right before she filmed the Shark Tank episode. The wedding flowers must have been gorgeous! See cute photo below. Alice’s Table continues to thrive across the country. [Related: 27 Favorite Shark Tank Products — New List ]
I am so excited to announce the launch of our Summer 2018 Nantucket Collection! 🌸 I often get asked “Did you grow up traveling to Nantucket?”. Similar to my love for flowers and entrepreneurship, my love for Nantucket didn’t begin until about five years ago. As a kid, I traveled to Cuttyhunk, a tiny island off of Cape Cod, where there were no telephones, one ferry a day, and everyone knew your name. ✨ My husband George – or then, ex-long distance highschool boyfriend – brought me to Nantucket for the first time five years ago. ✨ After one day on the island, I quickly realized what makes it so special. From sunset beach picnics on Alter Rock, to scalloping in the bay, to even just walking around town, Nantucket has a charm about it that you can’t find anywhere else in the world. Even the foggy days are fun. ✨ This past September I got married on The Island, which has made it even more special to me. Nantucket has quickly become one of my favorite places in the world and some of my favorite memories. I hope this collection (link in our bio!) is able to bring a little bit of the magic of Nantucket summers that I love so much, into your home. xo, Alice