On Season 5 of The Profit, while Marcus Lemonis continues to invest in and help struggling businesses turn around, he’s rocking a slightly new look. For the past four seasons, Marcus usually shows up wearing a collared shirt, v-neck sweater and jeans.
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But on Season 5, Lemonis has been wearing a variety of cashmere sweaters with a broken heart logo on the chest. The sweaters are from the BRKN Heart collection by designer Susana Monaco, who has been partners with Marcus Lemonis and an ML Fashion Group brand since 2016.
[Hopeless Romantics Anonymous makes this Broken Hearts Club sweatshirt]
According to ML Fashion Group president Stephanie Menkin, Lemonis will be wearing the Broken Heart in all episodes of The Profit this season. It “symbolizes strength and power in a heart that is not fully broken. It is essentially ‘unbreakable.'” The Profit airs Tuesdays at 10pm on CNBC.