Mechanical engineers Alice Brooks and Bettina Chen met while pursuing their master’s degrees at Stanford. They were two of the few females in the program. After sharing stories about how influential their childhoods (they were encouraged to play with robots and Legos) were to their career paths in engineering, they decided to create a toy company designed specifically for girls using STEM skills, Roominate. They pitched their business on Shark Tank in 2015 and made a deal with billionaire tech guru Mark Cuban.
After Shark Tank, in December 2015, Roominate was acquired by PlayMonster. Roominate’s Alice Brooks worked as a part of the PlayMonster team to make enhancements to Roominate toys. She says: “It’s amazing seeing Roominate grow and expand, and I really enjoy being a part of its evolution. I know our Roominators will love this next level of engineering fun!”