Moki Doorstep is a patented automotive accessory that makes accessing a vehicle’s roof easy with just one step. It’s literally a step that hooks over the u-shaped door latch in a vehicle’s doors so you can reach the bikes, skis, kayak, or cargo carrier on the roof of your car with ease. The Moki Doorstep is wide enough to hold both feet (8.75” L x 3” W x 5.25” H), is made of aircraft grade aluminum so it can hold up to 400 lbs., and is lined with a rubber bumper so the hook won’t scratch the car.
Paramedic/firefighter Zach Brown of Newington, Connecticut originally designed the Moki Doorstep for his petite wife, and has since partnered with RightlineGear in Asheville, North Carolina to bring the automotive aftermarket product to national retail. Now Zach and his wife Alyssa Brown are pitching the business on Shark Tank on January 6. They even get petite Shark Lori Greiner to try it out while wearing high heels!
One of the most difficult obstacles Moki Doorstep faces is the competition. Companies including Stratomax are selling similar products online. New episodes of Shark Tank air Sundays at 9 pm on ABC.