Soffe is a great athleisure clothing brand that has been around since long before anybody mashed up the words athletics and leisure to make a category. Makers of men’s, women’s and kid’s clothing with an emphasis on comfort and performance, Soffe has been doing it since 1946. The brand is a bit under the radar and that works to consumer’s advantage too: Soffe’s prices are better than most comparable products in the marketplace, with many online discounts available and plenty of items like shorts and shirts that retail for under $20. This really is a brand you’ll go back to. (Just like the military does — Soffe makes great military graphics-styled shirts, pants, sweatshirts, etc.)
You can get a pair of Soffe Juniors shorts for less than six bucks on Amazon — and the brand backs its products too, unlike many other purveyors of inexpensive attire. Hoodies, pants, shorts, shirts, jackets — everything you might pay a lot for from better known brands — are all available from Soffe, which incorporates wicking and other modern athleisure staples into many of its products. Soffe features live chat on its website and was recently given a brand spotlight at Zulily, which says “Soffe is the brand you know and love for their variety of comfortable active apparel. Since 1946, they’ve crafted casual sportswear ‘with quality, integrity and value in mind.’ ” The brand spotlight emphasizes that the product line starts at $6.99.