Creator of the Heidi Klum Intimates lingerie line, Heidi Klum, is as well-known these days for being a judge as she is for being a fashion model. The entrepreneurial Klum burst onto the US scene in the late 1990s with a bikini magazine cover that hid none of her assets and screamed “Klum — it rhymes with Boom Boom!” Who could disagree?
Klum is past her runway prime now — though she can still work her magic. But she’s not past her Project Runway prime. A judge on both the Project Runway franchise and the hugely popular America’s Got Talent, Heidi Klum sometimes seems to be everywhere. And thanks to her sexy, modestly priced lingerie line, Klum’s touch is now even where you can’t see it — delicately gracing the bodies of thousands of women, just out of plain sight. For all her experience as a judge, the Heidi Klum Intimates line is non-judgmental — the variety of styles work with a wide selection of body types and budgets.