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Haje, Michael

by 2Paragraphs in People | November 20, 2012

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Mike Haje does what he likes and likes what he does. He’s a Creative Director/Managing Partner at Seventy Seven Ventures—a hybrid investment/creative shop that focuses on people, stories, and ideas with breakout potential. The company makes compelling, socially astute, narrative spots for brands from ESPN to Wyoming Whiskey, and often puts its money where its creative is.

A longtime New York adman and Hal Riney veteran, Haje’s welcome attitude toward adventure and uncommon experience shapes his sensibility and his golden ear. Even Haje’s peripatetic pursuit of higher education—including schools from Arizona to Saratoga, with some others in between—has come in handy. Once, before a big Mad Ave pitch a colleague calmed the nerves of the team by saying, “Don’t worry. Haje will have gone to college with at least one person in the room.”

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Perry Welty, Rachel

Rachel Perry Welty, Lost in My Life (price tags/detail), 2009

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