You’re going to need batteries. Not just because it’s the holiday season, but because we live in a digital society. Double A and Triple A used to mean where people went to get sober and where they went for car help, but these days AA and AAA signify batteries first in the minds of consumers. Things change fast. People used to shop at physical stores too. Well they still do but Amazon is trying to put a stop to it, with its bargains and drones and Prime Memberships. And since you’re buying things from Amazon that need batteries anyway, Amazon figures why not supply them — and own that, too?
So Amazon offers both rechargeable batteries and regular batteries under its AmazonBasics brand with a friendly design that’ll soon be as familiar as the iconic looks of Energizer and Duracell. (Kids of the future will smile when they see the Amazon battery, remembering how it powered those toys.) The AmazonBasics AA High-Capacity Rechargeable Batteries are competitive with Panasonic’s Eneloop. And the AmazonBasics AA is the #1 bestseller in camera batteries. More than 10,000 customer reviews give these AmazonBasics 4.5 stars out of 5. And as with so much of Amazon’s self-branded stuff, it tends to be just a little bit less expensive.