During Season 3 of Shark Tank, investors Robert Herjavec and Mark Cuban invested in the husband and wife team, Mark and Hannah Lim. Their product is Lollacup – a BPA-free sippy cup that helps kids drink even when the cup is tilted. The Lims sold a lot of Lollacups since Shark Tank but like many companies, eventually sales plateaued. On Beyond the Tank, Herjavec pays the California couple a visit to figure out a way to reignite sales.
Since Shark Tank, Lollacup has redesigned its website and has launched a number of new products including a series of colorful mealtime plates and bowls, Lollaland Glass Baby Bottles, and Lollaland Play Mat, a 6’2” x 4’3” play mat for children to play on, which costs $150. Would Lollacup’s sales have plateaued if the company stuck with its #1 Best Seller Lollacup and hadn’t expanded? Beyond the Tank airs Thursdays at 8pm on ABC.