Microsoft paid $4,000 for the domain name ToDoApp.com last week, driving speculation about what Microsoft will want us "to do." You also have to wonder if the seller might have convinced Microsoft to cough up $5,000--they have a little bit of money in Redmond and app catch-up can be expensive. In other domain news, in a bid to become eponymous Vertical Media bought VerticalMedia.com for $10,000. Alcatel-Lucent Submarine Networks bought ASN.biz for $700. That's a dot biz that could have easily gone to little known upstart Aunt Suzie's Nuts for the price, though Alcatel would have probably sunk Suzie in a battle.
Discovery Communications can spot a trend when it sees one. The "World's #1 Nonfiction Media Company" may have trouble though trying to square its recent purchase with the "Nonfiction" claim in its tagline. The company bought ConspiracyStuff.com last week for $2,195. And Magazines.com bought MagazineSub.com for $1,800--according to Domain Name Wire. No telling whether the "Sub" will stand for substitute (an app or something) or just good old subscriptions.
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